{"id":1764,"date":"2025-10-21T09:00:00","date_gmt":"2025-10-21T07:00:00","guid":{"rendered":"https:\/\/fragbitegroup.com\/mfn_news\/safello-sponsors-the-swedish-cup-2025\/"},"modified":"2025-10-21T09:00:00","modified_gmt":"2025-10-21T07:00:00","slug":"safello-sponsors-the-swedish-cup-2025","status":"publish","type":"mfn_news","link":"https:\/\/fragbitegroup.com\/en\/press\/safello-sponsors-the-swedish-cup-2025\/","title":{"rendered":"Safello sponsors the Swedish Cup 2025"},"content":{"rendered":"
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Fragbite Group AB\u2019s (publ) (\u201dFragbite Group\u201d) subsidiary Fragbite AB presents Safello Group AB (publ) (\u201dSafello\u201d) as a new sponsor to the Swedish Cup (sv. Svenska Cupen) in Counter-Strike 2025. The leading crypto exchange in the Nordics is engaging with a gaming and esports audience for the first time through Sweden\u2019s largest national esports tournament. Safello\u2019s participation in the Swedish Cup is part of the recently announced collaboration agreement with Fragbite Group.<\/strong><\/p>\n<\/div>\n

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Safello\u2019s sponsorship of the 2025 Swedish Cup marks the leading crypto exchange's first venture into esports, with the aim of increasing brand awareness and driving engagement for Safello\u2019s app and services among a tech-savvy and digitally-oriented target audience. Safello will be present in all Swedish Cup channels during the tournament and in conjunction with the live-streamed final weekend in Stockholm mid-November. The Swedish Cup has attracted over a million viewers every year since its inception in 2022, with consistently high audience engagement.<\/p>\n

"We are very excited to welcome Safello to the Swedish Cup family! As one of the Swedish finance industry\u2019s leading pioneers in crypto, Safello is a perfect partner for Sweden\u2019s largest esports event. It will be truly inspiring to explore together how the crypto world can be activated in exciting ways in the esports environment<\/em>,\u201d says\u00a0<\/strong>Daniel Pereaux, CEO, Fragbite AB.<\/p>\n

\u201cJoining as a sponsor to the Swedish Cup is really exciting for us. The esports audience is tech-savvy and digitally oriented, and those are values that drive the crypto market forward. We look forward to being visible in the Swedish Cup channels and introducing our brand and services to a new target group<\/em>,\u201d says\u00a0Emelie Moritz, CEO, Safello.<\/p>\n<\/div>\n

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For questions, please contact:<\/strong><\/p>\n

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Erika Mattsson, Chief Communications Officer
ir@fragbitegroup.com<\/a>
Phone: +46 8 520 277 82<\/p>\n

Redeye AB is the Company\u2019s Certified Adviser.<\/p>\n<\/div>\n

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About us<\/strong><\/p>\n

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Fragbite Group (publ) is a Swedish corporate group with a portfolio of established subsidiaries that develop, adapt and publish games and esports content within GAMING, ESPORTS and WEB3. Our products are developed for both traditional platforms \u2013 PC, mobile and console \u2013 and modern platforms built on blockchain technology. The Group is headquartered in Stockholm and listed on Nasdaq First North Growth Market.<\/p>\n<\/div>\n

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Attachments<\/strong><\/p>\n

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Safello sponsors the Swedish Cup 2025<\/a><\/p>\n<\/div>\n